Fitness Challenges for Lead Gen & Retention

Are you ready to head into Q4 of 2022? Still looking to get more clients and expand your fitness business this year? Fitness challenges are a great way to do that and, on top of that, Seasonal and Holiday challenges can be a wildly effective tool for your business. So if you’ve never run a fitness challenge before or if you’ve run a few without the results you hoped for - we’re here to help.

How to Use Forms & Waivers for Client Engagement

Forms & waivers don’t just belong under the “operations,” side of your business. They are tools that can be used to leverage client engagement and provide top quality customer service. If you can crack the code on how to make digital forms & waivers useful to both parties with added fun or value, you’ve won big time with your audience. Let's dive into how you can start to shift that "operations only," perspective.

Why the "Summer Slump" can be a good thing.

When you own your own or manage a fitness business, there is always something that can be updated or improved upon, so taking advantage of the slow season can really help remove some stress from the busiest times of the year. In this article I wanted to break down all the things I wish someone told me earlier in my management career when it comes to preparing for Fall and, as crazy as it sounds, the upcoming Holiday season.

Why Referral Programs Matter

Today, there are almost 40,000 different types of health club facilities across the United States, wanting to grow and attract new members. And not only do you want to attract new members, but you also want to attract the right kind of customers so they hopefully stick around for a while as long-term members. Since statistics show us that people are four times more likely to make a purchase when they get referred to a product or service by a friend, we wanted to share some of our knowledge with you on the topic of attracting new referrals and revenue growth. Let's dive in!

9 Reasons Why You Should Educate Your Long-Term Clients

Education is key for all of us. Keep in mind, we all learn differently and at different speeds but even as kids, most of us were fascinated with asking the question "why?" As an adult, that doesn't really change much but it sure looks and sounds different. By taking the stance of constantly giving out education you position yourself and team as the experts but you also give a subconscious message of always being there to help. Honestly, who doesn't want that? Simply put, the more education the better and here are 9 reasons why.